What’s the way forward for Genesis’ BMW 3 Sequence rival?

The Genesis G70 is the model’s oldest and slowest-selling mannequin in Australia, and whereas it has been spared from the chopping block globally it’s unclear what its subsequent chapter can be.

“It’s as much as the market, nonetheless we don’t kill it. Nonetheless we don’t announce what the next-generation G70 appears to be like like,” Genesis international boss Mike Track advised Australian media.

“For G70 particularly, that is our first mannequin, and nonetheless there are clients who actually love their G70 and who actually wish to have their G70, so it’s nonetheless happening. So it’s not time to think about the next-generation of G70 but.”

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That’s regardless of sedans remaining standard in South Korea, the place G70 gross sales have dropped off considerably throughout its run. Manufacturing of the G70 commenced again in 2017, making it one of many oldest autos in its phase.

Final 12 months, the G70 – together with the Taking pictures Brake wagon – was Genesis’ second lowest-volume automobile in South Korea with 2361 gross sales, forward of solely the GV60 (590 gross sales).

In Australia, it was useless final within the lineup with simply 45 deliveries, although taking a look at total export gross sales it was Genesis’ third best-selling automobile with 13,902 gross sales, behind solely the GV70 (19,191) and GV80 (28,657). It was additionally its third-best vendor within the essential US market.

“Nonetheless, I’m undecided about Australia… However the market in Korea and the market in China, nonetheless the sedan portion is greater than right here in Australia,” stated Mr Track.

The Genesis boss scoffed on the concept of dropping sedans.

“Positively we have to have the steadiness in our lineup. We don’t wish to kill all of the sedans simply because we don’t see any large quantity forecast,” he stated.

“[A] hundred per cent SUV model? I don’t assume so.”

Likewise, Genesis’ native boss Justin Douglass has confirmed the corporate’s Australian arm will proceed to take sedan fashions so long as they proceed to be made obtainable for our market.

Notably, the flagship G90 sedan is produced solely in left-hand drive, therefore its absence from Australia.

Genesis globally says it’s presently proud of its mixture of passenger vehicles and SUVs, and of electrical autos and combustion-powered autos – with Mr Track additionally noting the model gained’t go EV-only by 2030, as had beforehand been introduced.

The corporate doesn’t plan to achieve additional downmarket, although it’s anticipated to stretch the lineup greater with a GV90 flagship SUV.

Its international lineup presently consists of the G70 sedan and G70 Taking pictures Brake wagon; the G80 and G90 sedans; and the GV60, GV70, GV80 and GV80 Coupe crossovers.

Genesis has confirmed on a number of events that each one its fashions will obtain a sizzling Magma model, however a G70 Magma – a minimum of one for showrooms – doesn’t seem to have been locked in.

“We at the moment are gauging demand from the market, if we develop this one. Now we’re underneath examine,” stated Mr Track.

Technically, Genesis considers its G70 Observe Taxi – a lurid orange model of the G70 with a twin-turbo V6 that may be employed for a whip across the Nurburgring – as a member of the Magma lineup.

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